In the vibrant ambiance of preparations for the International Hue Art Festival Week 2024 (June 7-12, 2024), a sponsorship contract signing ceremony took place today, May 31, 2024, at 11:00 AM, in the conference hall of the Thua Thien Hue Provincial People's Committee. The Festival Organizing Committee inked an agreement with Le Nguyen Private Advertising and Interior Decoration Enterprise, designating them as the "Visual Promotion Sponsor."
The Hue Festival 2024 is organized with a year-round theme, beginning with the Ban Soc Ceremony on January 1, 2024, and concluding with a Countdown Program on December 31, 2024. The main highlight is the International Hue Art Festival Week 2024, themed "Cultural Heritage with Integration and Development," taking place from June 7-12, 2024. This year's Hue Festival continues to affirm its influence as a cultural festival, bringing together prominent and unique art troupes from across the country and 13 international art troupes from seven countries across Europe, America, and Asia. The festival promises to attract hundreds of thousands of visitors, both domestic and international.
A significant contributor to the success of the Hue Festival is the financial and material support from sponsors. Le Nguyen Private Advertising and Interior Decoration Business will be one of the sponsors accompanying this year's Hue Festival.
Le Nguyen Private Advertising and Interior Decoration Enterprise will promote the "Le Nguyen Advertising Enterprise Da Nang" brand at the Hue Festival 2024 as the "Visual Promotion Sponsor." Their sponsorship includes outdoor visual promotions on a network of billboards, light boxes, and LED screens across 13 provinces and cities nationwide, with a total value of 2,165,000,000 VND.
Under the close direction of the Thua Thien Hue Provincial People's Committee and the thorough preparation of the Hue Festival Organizing Committee, Le Nguyen's sponsorship funds will be used scientifically and reasonably. This support will help create unique and exciting programs and festivals to serve the community and visitors attending the International Hue Art Festival Week 2024. Through this, the festival aims to continue and firmly establish its position as a prominent national and international cultural event.
The Hue Festival bridges the gap between historical and modern Hue, shaping the city's future as a perpetually renewed destination. We're thrilled to extend a warm welcome to guests and visitors from all corners to join us in experiencing this distinctive event in the ancient capital of Hue.